A new look, or graphic treatment, is part of our transition from a center (CMCI) to an institute (IMCI).

In October, Creative Services attended a Brown Bag Lunch to talk about the U of I brand. They also collected input and ideas from participants for an IMCI graphic.

All of it is so that we can communicate effectively and consistently. View the pdf version of Creative Services’ presentation.

University Communications & Marketing also offer the following resources for your use and reference:

Visual Style Guide
How to represent U of I

Brand Toolkit
Contains templates, downloadable logos, font links,
photo assets, email signature, etc.

Sample Work
Samples of marketing pieces created
within the U of I brand guidelines

Stay tuned for more information!